Hey, HP: How can your branding be so poor?

If nobody puts a stop to this, we will soon see HP names like “HP Envy Spectre II xTremeOrbyt HD”. We’re already halfway there…

Listen HP, here you go:

  • The HP One - entry level, super portable.
  • The HP Plus - midrange 15” all-around power.
  • The HP Max - powerful and light top-of-the-line.

That’s all you should ever need, all there should be. Killer, understandable product line. You need no “Envy”, no “Spectre”, no fuzzy lettering. HP is the powerful brand here. Don’t bury it under all that distracting crap: make it shine.